# Keila vs Mailcoach

> Two self-hosted [Mailchimp alternatives](https://selfhost.directory/alternative-to/mailchimp), compared on the numbers selfhost.directory tracks live: score, popularity, release cadence and setup effort.

| | Keila | Mailcoach |
|---|---|---|
| Score | 59/100 ✓ | 52/100 |
| Rank in category | #28 of 106 in Email | #49 of 106 in Email |
| GitHub stars | 2 256 ✓ | 409 |
| Stars, last 30 days | +38 | — |
| Stable releases, 12 months | 9 ✓ | 4 |
| Latest release | 0.30.3 · 6 Sept 2026 ✓ | 10.0.0 · 9 Mar 2026 |
| Setup | Moderate ✓ | Advanced |
| Official Docker image | Yes ✓ | No |
| License | AGPL-3.0 | — |
| Main language | Elixir | PHP |

## Which one should you pick?

Keila scores 59/100 against 52/100 for Mailcoach, so it is the safer default.

Keila ships more often: 9 stable releases in the past year, against 4 for Mailcoach.

If you want the quickest setup, Keila is easier to run; Mailcoach needs more configuration.

Keila is growing faster right now (+38 stars in 30 days).

## Details

- [Keila](https://selfhost.directory/project/keila) (markdown: https://selfhost.directory/project/keila.md)
- [Mailcoach](https://selfhost.directory/project/mailcoach) (markdown: https://selfhost.directory/project/mailcoach.md)

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Source: https://selfhost.directory/compare/keila-vs-mailcoach